Monday 9 September 2013

Create brand values for your brand


 ~ 5 min DIY brand building exercise #2 ~



I am going to create a series of blogs that illustrate how many different ways you can build your brand strategy DIY style easily for FREE. 


Creating BRAND VALUES for your brand :

1 pick a brand you love, admire or one that at least makes you smile. Scour their website and find their values. Without changing it, make those values yours.

You can't possible go wrong with borrowing Gregg's.




"We will be enthusiastic and supportive in all that we do, open, honest and appreciative, treating everyone with fairness, consideration and respect."  

- Gregg's brand values statement 

2 Now try it out on your employees, vendors, associates, clients and customers....for a day....then 2 days. If it works for your business, adopt it permanently. It is okay if everyone is wondering if you had a personality transplant, or if you are in love!

Happy brand building today.     @BrandStarMe

~ A Message from the Brand Concierge team at BrandStarMe ~ 
It is just over a week to go on our crowdfunder campaign to introduce small business geniuses like yourself to the business game changer experience that you will receive when you take a a few minutes out of your day and build a solid brand strategy for your business. We are offering to review your brand, show you what goes into a brand strategy, how to create one step-by-step, plus give you the insights you'll need to turn your business in the right direction for about 60% off what our Brand Concierge would normally charge. We are only doing this once because we are a start-up about to launch our online tools and we are feeling super generous, so if you want in, pick your reward on the campaign right now.




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